Use proven solution development, writing techniques, and editing standards to develop responsive proposals that score well against RFP evaluation criteria. Use internal and Red Team reviews to improve how you respond to RFPs and to win more bids.
Some notes on technical content: what drives the requirement, what it looks like, and where your focus should be. RFP responses can seem complex and intimidating, especially to the uninitiated. Simplify the task by dividing and conquering.
Some notes on contractual content: what drives the requirement, what it looks like, and where your focus should be. RFP responses can seem complex and intimidating, especially to the uninitiated. Simplify the task by dividing and conquering.
Apply marketing principles to RFP responses for best results: align the product/service with what the RFP asks for, and use RFP terminology to describe your offering.
Writing strong RFP responses requires a rare combination of domain knowledge, and skills in writing, teamwork, and time management. Managers must assign proposal team members carefully.
Makes the case for reducing wordiness to improve RFP responses and to help evaluators; gives specific examples to illustrate the point.